ROCKSTAR Product Management at HTC and Sprint Underpromises, Overdelivers

HTC’s product management is a great example of under-promising and over-delivering on customer expectations. Not only have they been surprisingly transparent on committing to release dates, recently they have been getting to market early and allow service providers to push updates ahead of schedule. All great news for HTC end users as well as good PR for the providers servicing those devices.

This weekend, Sprint customers were able to download the latest HTC software update, which includes (KitKat) Andriod 4.4 update, even thought it wasn’t supposed to be ready until Feb 11. This is a major update, bringing the long-missing inclusion of Google+ updates into Blinkfeed (THANK YOU HTC and Google!) as well other enhancements, especially for HTC Share service.

The update will be pushed out next week, but it was nice to be able to manually download and get it early, especially for a geek like me. The product management team responsible for developing these releases has demonstrated a clear ability to deliver high-quality developer packages to service providers ahead of schedule. In other words, they are being ROCKSTARS!

Do you want to be a ROCKSTAR product manager? Set clear expectations, transparently share them, and then habitually beat those expectations–Underpromise; Overdeliver!

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